Spotify
"2024 Wrapped"
Client: Spotify
Agency: In-House
Role: Group Creative Director
Music has always been at the heart of the annual Spotify Wrapped experience, offering fans a unique reflection of the year gone by.
Spotify 2024 Wrapped was all about celebrating the fans, artists, and creators who made the year the record-breaking, culture-making, fandom-shaking year it was.
And 2024 was quite the year, showing up with its own set of trends, moments, and movements that redefined the music landscape.
More than ever, Wrapped was everywhere on Spotify—a massive effort showcasing the hard work and creativity involving hundreds of Spotify team members each year.
Spotify 2024 Wrapped was all about celebrating the fans, artists, and creators who made the year the record-breaking, culture-making, fandom-shaking year it was.
And 2024 was quite the year, showing up with its own set of trends, moments, and movements that redefined the music landscape.
More than ever, Wrapped was everywhere on Spotify—a massive effort showcasing the hard work and creativity involving hundreds of Spotify team members each year.
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