Client: Spotify
Agency: In-House
Role: Group Creative Director
Rock music & the culture that surrounds it is experiencing a revival that spans generations, sub-genres, & disparate music cultures alike.

Spotify is acknowledging this shift with a fresh perspective to help tell the story of the genre's evolution and the artists who define it.

MARROW is a mirror and vehicle — a reflection of what is truly driving today’s Rock youth culture, evolution, and limitless trajectory. This playlist is the beating heart of the community that amplifies the vibrant and diverse perspectives of the music, the artists, and the fans.

MARROW is: Rock music of today and tomorrow. MARROW, Spotify’s new global Rock flagship playlist.

Copyright© 2021 Stevie Laux. All rights reserved.